Crafting
Visual
Experiences
I'm Alex Morgan, a designer with 6+ years of experience transforming complex ideas into elegant, purposeful digital products. I work at the intersection of aesthetics and function.
Projects
Nexus Brand Identity
A complete brand overhaul for a fintech startup — from logo design and color systems to comprehensive brand guidelines and marketing collateral. The identity balances trust with innovation.
Pulse Analytics App
End-to-end product design for a data analytics mobile application. The challenge was making complex data visualizations intuitive and beautiful. Delivered full design system, prototypes, and developer handoff.
Luminary Editorial Website
Art direction and web design for an independent editorial platform. The design language draws from print magazine traditions while pushing digital interaction forward with bold typography and asymmetric layouts.
Design is how
ideas become
experiences.
I'm a multidisciplinary designer based in Berlin, specializing in brand identity, digital product design, and art direction. My work lives at the intersection of strategic thinking and visual craft.
With a background in graphic design and a deep passion for typography, I approach every project as an opportunity to create something that not only looks exceptional but communicates with clarity and purpose.
I've collaborated with startups, scale-ups, and established brands across Europe and North America — always bringing the same level of care and intentionality to every engagement.
"I believe the best design is invisible — it just feels right."
Skills & Services
Brand Identity
From logo design to comprehensive brand systems — I create identities that are distinctive, scalable, and built to last.
UI/UX Design
Research-driven product design that balances user needs with business goals. From wireframes to polished prototypes.
Design Systems
Scalable, documented component libraries that empower development teams and ensure visual consistency at scale.
Art Direction
Creative direction for campaigns, editorial content, and digital experiences that demand a strong visual point of view.
Have a project
in mind?
I'm currently available for freelance projects and full-time opportunities. Whether you need a brand identity, a product redesign, or a long-term design partner — let's talk.